O'Neill Productions

At the core it is a Startup Sales and Business Development agency, but O'Neill Productions' main focus is on early stage funded Startups and other disruptive and innovative business services and technologies selling into the B2B Marketplace within the healthcare industry. This is a complex environment and developing and growing a service in this space is challenging, to say the least.

The predominant message that O'Neill Productions wanted to convey was the ability to facilitate financial growth in a complicated marketplace. The mark uses the initials OP to imbue a sense of intricacy and ambiguity and, while the boldness of the name presents clarity and direction, the tagline plays off the O to resemble a target scope in the effort to convey precision.